2015
A star-studded conference in NYC
No. 033
DESCRIPTION◆
With buzzy headliners from media and CX, Relate Live was inspirational, educating on storytelling, management philosophy, and even public shaming. A competitor showed up to give away donuts. So Zendesk’s fine roughnecks ran ’em off. Scram!
ZENDESK VALUE: Humblidence
2015
No train, no gain
No. 034
DESCRIPTION◆
Zendesk teamed up with the nonprofit Bay Area Video Coalition to start a job training program that taught job-seekers to use Zendesk. The courses were hands-on and trained SF residents in the fine art of being helpful.
ZENDESK VALUE: Trust
2015
Sights set on conscious startups
No. 035
DESCRIPTION◆
Be My Eyes is a Danish startup that connects blind and sighted people using video software. Zendesk is a Danish software company with a heart for social impact—and the funding and mentorship to back it up, starting with Be My Eyes.
ZENDESK VALUE: Community
2016
Every exit is an entrance!
No. 036
DESCRIPTION◆
Buddhy, our mascot and logo, melded mindfulness with technology, but the time came to retire the Buddha in a headset and rebrand. Melbourne took it hard. The Aussies made him a depressing Spotify playlist and threw him a going-away bash.
ZENDESK VALUE: Community
2016
“Don’t do it”
No. 037
DESCRIPTION◆
This was the advice former Chief Creative Officer Toke Nygaard received when pondering a rebrand in 2016. Shocker: We did it anyway. With a leap of faith (and lots of caffeine) the Relationshapes, our new product logos, were born.
ZENDESK VALUE: Purpose